HELLO THERE!
I’m Liz!
I’m the creative force behind Creative Wave Studio—your go-to for bold visuals, compelling storytelling, and branding that actually feels like you.
My background? A wild mix of hospitality, marketing, and design. From six years at The Ritz-Carlton (where I mastered the art of unforgettable experiences) to leading marketing for big-name brands, I’ve done it all. But it was running a design and web studio back in Santa Cruz that lit the entrepreneurial spark in me.
In 2018, I launched Creative Wave Studio right here in my favorite city—sunny San Diego. What started as casual convos with small business owners quickly turned into full-blown brand transformations. Now, it’s just me, keeping things personal, hands-on, and packed with creative energy.
If you’re ready to bring your brand to life, let’s make magic.


MY VISION
My mission is simple: to empower small business owners and entrepreneurs with bold, strategic branding that actually works. I know the challenges of building something from the ground up, and I’m here to be your creative partner—helping you tell your story, connect with your audience, and make a lasting impact.
Branding isn’t just about looking good—it’s about feeling aligned, standing out, and creating something that truly resonates.
Every project I take on is rooted in collaboration, creativity, and a commitment to making your vision come to life in a way that feels right for you.
When we work together, you’re not just hiring a designer—you’re gaining a creative ally who’s genuinely invested in your success. Let’s build something unforgettable.
WHAT’S NEXT STARTS HERE.
Featured Clients
Salted Tinsel
Donya Kemp
Aunteas Brew & Elixirs
Integrity 57
Stargazer Astrology
Pure Brewing
Cross Street Chicken & Beer
MRKT SPACE
The Vibe
Shawarma Guys
Ska Bar